{"id":77287,"date":"2024-10-30T16:16:07","date_gmt":"2024-10-30T22:16:07","guid":{"rendered":"https:\/\/www.vendavo.com\/?page_id=77287"},"modified":"2024-12-06T08:14:39","modified_gmt":"2024-12-06T15:14:39","slug":"2025-pricing-for-profitable-growth-outlook-results","status":"publish","type":"page","link":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/","title":{"rendered":"2025 Pricing for Profitable Growth Outlook Results"},"content":{"rendered":"<style>.kb-row-layout-id77287_d334b1-6d > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id77287_d334b1-6d > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id77287_d334b1-6d > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1368px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:150px;padding-bottom:150px;grid-template-columns:minmax(0, 2fr) minmax(0, 1fr);}.kb-row-layout-id77287_d334b1-6d{background-image:url('https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/outlook.png');background-size:cover;background-position:39% 46%;background-attachment:scroll;background-repeat:no-repeat;}.kb-row-layout-id77287_d334b1-6d > .kt-row-layout-overlay{opacity:0.65;background-color:#003057;}@media all and (max-width: 1024px){.kb-row-layout-id77287_d334b1-6d > .kt-row-column-wrap{grid-template-columns:minmax(0, 2fr) minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id77287_d334b1-6d > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id77287_d334b1-6d alignfull kt-row-has-bg pardot-header wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column77287_759c26-a5 > .kt-inside-inner-col,.kadence-column77287_759c26-a5 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_759c26-a5 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_759c26-a5 > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_759c26-a5 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_759c26-a5 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_759c26-a5{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_759c26-a5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_759c26-a5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_759c26-a5\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51, .wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51[data-kb-block=\"kb-adv-heading77287_6e4118-51\"]{font-size:14px;line-height:25px;font-style:normal;font-family:var( --global-heading-font-family, inherit );letter-spacing:1.28px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51[data-kb-block=\"kb-adv-heading77287_6e4118-51\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading77287_6e4118-51[data-kb-block=\"kb-adv-heading77287_6e4118-51\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h4 class=\"kt-adv-heading77287_6e4118-51 wp-block-kadence-advancedheading has-theme-palette-9-color has-text-color\" data-kb-block=\"kb-adv-heading77287_6e4118-51\"><span class=\"ez-toc-section\" id=\"ON-DEMAND\"><\/span>ON-DEMAND<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79, .wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79[data-kb-block=\"kb-adv-heading77287_3b47a3-79\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79[data-kb-block=\"kb-adv-heading77287_3b47a3-79\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading77287_3b47a3-79[data-kb-block=\"kb-adv-heading77287_3b47a3-79\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h1 class=\"kt-adv-heading77287_3b47a3-79 wp-block-kadence-advancedheading has-theme-palette-9-color has-text-color\" data-kb-block=\"kb-adv-heading77287_3b47a3-79\"><span class=\"ez-toc-section\" id=\"2025_Pricing_for_Profitable_Growth_Outlook_Results\"><\/span><strong>2025 Pricing for Profitable Growth Outlook<\/strong> Results<span class=\"ez-toc-section-end\"><\/span><\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43, .wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43[data-kb-block=\"kb-adv-heading77287_25e4f9-43\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43[data-kb-block=\"kb-adv-heading77287_25e4f9-43\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading77287_25e4f9-43[data-kb-block=\"kb-adv-heading77287_25e4f9-43\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading77287_25e4f9-43 wp-block-kadence-advancedheading has-theme-palette-9-color has-text-color\" data-kb-block=\"kb-adv-heading77287_25e4f9-43\">Pricing is a critical lever for driving growth and profitability. The 2025 Pricing for Profitable Growth Outlook by Vendavo and Experis, surveyed 300 C-suite executives from the manufacturing and distribution industries across the US and Europe to uncover key strategies and insights for pricing in the coming year.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col{box-shadow:0px 0px 14px 0px var(--global-palette7, #EDF2F7);border-top:1px solid transparent;border-right:1px solid transparent;border-bottom:1px solid transparent;border-left:1px solid transparent;}.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col,.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_9a9c4e-21{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col{border-top:1px solid transparent;border-right:1px solid transparent;border-bottom:1px solid transparent;border-left:1px solid transparent;flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_9a9c4e-21 > .kt-inside-inner-col{border-top:1px solid transparent;border-right:1px solid transparent;border-bottom:1px solid transparent;border-left:1px solid transparent;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_9a9c4e-21 pardot-col\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kadence-column77287_9bae90-2a > .kt-inside-inner-col,.kadence-column77287_9bae90-2a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_9bae90-2a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_9bae90-2a > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_9bae90-2a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_9bae90-2a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_9bae90-2a{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_9bae90-2a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_9bae90-2a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_9bae90-2a\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id77287_6993ad-97 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id77287_6993ad-97 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id77287_6993ad-97 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1368px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:100px;padding-bottom:100px;grid-template-columns:minmax(0, calc(65% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(35% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id77287_6993ad-97{background-color:#24a0b9;}.kb-row-layout-id77287_6993ad-97 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id77287_6993ad-97 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id77287_6993ad-97 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id77287_6993ad-97 alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column77287_d5981f-ab > .kt-inside-inner-col,.kadence-column77287_d5981f-ab > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_d5981f-ab > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_d5981f-ab > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_d5981f-ab > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_d5981f-ab > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_d5981f-ab{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_d5981f-ab > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_d5981f-ab > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_d5981f-ab\"><div class=\"kt-inside-inner-col\"><h2 class=\"wp-block-post-title\"><span class=\"ez-toc-section\" id=\"2025_Pricing_for_Profitable_Growth_Outlook_Results-2\"><\/span>2025 Pricing for Profitable Growth Outlook Results<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items77287_8584a0-59:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list{grid-row-gap:15px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items77287_8584a0-59 .kb-svg-icon-wrap{font-size:7px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:var(--global-palette9, #ffffff);font-size:18px;line-height:30px;color:var(--global-palette9, #ffffff);}.kt-svg-icon-list-items77287_8584a0-59 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items77287_8584a0-59 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-77287_16695b-02 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-77287_16695b-02\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">The role of pricing in fueling all other growth strategies<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-77287_07ff61-a5 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-77287_07ff61-a5\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Shifting buyer sentiment<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-77287_0c16d7-11 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-77287_0c16d7-11\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Why agility in pricing is critical<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-77287_4ecad8-7c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-77287_4ecad8-7c\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">How automation and AI are being leveraged<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-77287_ca244a-e1 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-77287_ca244a-e1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fas_circle kt-svg-icon-list-single\"><svg viewBox=\"0 0 512 512\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">The importance of investing in pricing teams<\/span><\/li>\n<\/ul><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{padding-top:50px;padding-right:50px;padding-bottom:50px;padding-left:50px;}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col,.kadence-column77287_e9f87d-35 > .kt-inside-inner-col:before{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_e9f87d-35{position:relative;}.kadence-column77287_e9f87d-35, .kt-inside-inner-col > .kadence-column77287_e9f87d-35:not(.specificity){margin-top:-200px;}@media all and (max-width: 1024px){.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_e9f87d-35 > .kt-inside-inner-col{padding-right:24px;padding-left:24px;flex-direction:column;justify-content:center;}.kadence-column77287_e9f87d-35 > .kt-inside-inner-col,.kadence-column77287_e9f87d-35 > .kt-inside-inner-col:before{border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-right-radius:20px;border-bottom-left-radius:20px;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_e9f87d-35\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39, .wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39[data-kb-block=\"kb-adv-heading77287_3d855b-39\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39[data-kb-block=\"kb-adv-heading77287_3d855b-39\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading77287_3d855b-39[data-kb-block=\"kb-adv-heading77287_3d855b-39\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading77287_3d855b-39 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading77287_3d855b-39\"><span class=\"ez-toc-section\" id=\"Watch_Webinar\"><\/span>Watch Webinar<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/info.vendavo.com\/l\/1072912\/2024-10-30\/l675n\" width=\"100%\" height=\"650\" type=\"text\/html\" frameborder=\"0\" allowtransparency=\"true\" style=\"border: 0; min-width: 320px;\"><\/iframe>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column77287_a38f66-27 > .kt-inside-inner-col{padding-top:0px;padding-bottom:48px;}.kadence-column77287_a38f66-27 > .kt-inside-inner-col,.kadence-column77287_a38f66-27 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_a38f66-27 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_a38f66-27 > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_a38f66-27 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_a38f66-27 > .kt-inside-inner-col{background-color:var(--global-palette9, #ffffff);}.kadence-column77287_a38f66-27 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_a38f66-27, .kadence-column77287_a38f66-27 h1, .kadence-column77287_a38f66-27 h2, .kadence-column77287_a38f66-27 h3, .kadence-column77287_a38f66-27 h4, .kadence-column77287_a38f66-27 h5, .kadence-column77287_a38f66-27 h6{color:var(--global-palette7, #EDF2F7);}.kadence-column77287_a38f66-27 a{color:var(--global-palette2, #2B6CB0);}.kadence-column77287_a38f66-27 a:hover{color:var(--global-palette2, #2B6CB0);}.kadence-column77287_a38f66-27{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_a38f66-27 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_a38f66-27 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_a38f66-27\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f, .wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f[data-kb-block=\"kb-adv-heading77287_666c9e-9f\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f[data-kb-block=\"kb-adv-heading77287_666c9e-9f\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading77287_666c9e-9f[data-kb-block=\"kb-adv-heading77287_666c9e-9f\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading77287_666c9e-9f wp-block-kadence-advancedheading has-theme-palette-9-color has-text-color has-theme-palette-1-background-color has-background\" data-kb-block=\"kb-adv-heading77287_666c9e-9f\"><span class=\"ez-toc-section\" id=\"Meet_the_Experts\"><\/span>Meet the Experts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<style>.kb-row-layout-id77287_849838-77 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id77287_849838-77 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id77287_849838-77 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-lg, 4rem);padding-top:0px;padding-right:80px;padding-bottom:80px;padding-left:80px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id77287_849838-77 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id77287_849838-77 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id77287_849838-77 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id77287_849838-77 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col{display:flex;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col,.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col{flex-direction:column;align-items:flex-start;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_8fe7af-d3, .kadence-column77287_8fe7af-d3 h1, .kadence-column77287_8fe7af-d3 h2, .kadence-column77287_8fe7af-d3 h3, .kadence-column77287_8fe7af-d3 h4, .kadence-column77287_8fe7af-d3 h5, .kadence-column77287_8fe7af-d3 h6{color:var(--global-palette7, #EDF2F7);}.kadence-column77287_8fe7af-d3 a{color:var(--global-palette2, #2B6CB0);}.kadence-column77287_8fe7af-d3 a:hover{color:var(--global-palette2, #2B6CB0);}.kadence-column77287_8fe7af-d3{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}@media all and (max-width: 767px){.kadence-column77287_8fe7af-d3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_8fe7af-d3\"><div class=\"kt-inside-inner-col\"><style>.kb-image77287_231e9d-71.kb-image-is-ratio-size, .kb-image77287_231e9d-71 .kb-image-is-ratio-size{max-width:160px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image77287_231e9d-71.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image77287_231e9d-71 .kb-image-is-ratio-size{align-self:unset;}.kb-image77287_231e9d-71{max-width:160px;}.image-is-svg.kb-image77287_231e9d-71{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image77287_231e9d-71 img{width:100%;}.kb-image77287_231e9d-71:not(.kb-image-is-ratio-size) .kb-img, .kb-image77287_231e9d-71.kb-image-is-ratio-size{padding-top:var(--global-kb-spacing-md, 2rem);}.kb-image77287_231e9d-71 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image77287_231e9d-71 size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"316\" height=\"316\" src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Maureen-Roderick.png\" alt=\"Maureen Roderick\" class=\"kb-img wp-image-77289\" srcset=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Maureen-Roderick.png 316w, https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Maureen-Roderick-150x150.png 150w\" sizes=\"auto, (max-width: 316px) 100vw, 316px\" \/><\/figure>\n\n\n\n<p class=\"has-theme-palette-7-color has-text-color has-link-color wp-elements-b563b8535171f597ef72a2cec4d488be\"><strong>Maureen Roderick<\/strong><br \/>Director \u2013 Pricing Practice Delivery, Experis<\/p>\n\n\n\n<p class=\"has-theme-palette-1-color has-text-color has-link-color wp-elements-e91f4264b74157354f3f003d240840e7\">With over 20+ years of ERP and related systems project management, functional and technical experience Maureen is a leader in managing and building IT business solutions. Focusing on project management, business re-engineering, strategic business planning and communications between business process stakeholders &amp; IT. She has directed teams in development of implementation tools, methodologies and strategies, and assisted business process owners in planning business initiatives, with emphasis on long term strategies, objectives, processes, resources and constraints. Maureen has been responsible for managing project scope, budgets, resources, ROI and project cost control. She has served as liaison between business units and corporate IT, ensuring that technical solutions meet business unit needs and are properly implemented within existing constraints.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column77287_275b05-b5 > .kt-inside-inner-col{display:flex;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col,.kadence-column77287_275b05-b5 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_275b05-b5 > .kt-inside-inner-col{flex-direction:column;align-items:flex-start;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_275b05-b5 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_275b05-b5{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_275b05-b5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}@media all and (max-width: 767px){.kadence-column77287_275b05-b5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_275b05-b5\"><div class=\"kt-inside-inner-col\"><style>.kb-image77287_6e363d-34.kb-image-is-ratio-size, .kb-image77287_6e363d-34 .kb-image-is-ratio-size{max-width:160px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image77287_6e363d-34.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image77287_6e363d-34 .kb-image-is-ratio-size{align-self:unset;}.kb-image77287_6e363d-34{max-width:160px;}.image-is-svg.kb-image77287_6e363d-34{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image77287_6e363d-34 img{width:100%;}.kb-image77287_6e363d-34:not(.kb-image-is-ratio-size) .kb-img, .kb-image77287_6e363d-34.kb-image-is-ratio-size{padding-top:0px;}.kb-image77287_6e363d-34 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image77287_6e363d-34 size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"316\" height=\"316\" src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Paul-Sansom.png\" alt=\"\" class=\"kb-img wp-image-77291\" srcset=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Paul-Sansom.png 316w, https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Paul-Sansom-150x150.png 150w\" sizes=\"auto, (max-width: 316px) 100vw, 316px\" \/><\/figure>\n\n\n\n<p class=\"has-theme-palette-1-color has-text-color has-link-color wp-elements-226aa1206e543bb691c7daedcde61392\"><strong>Paul Sansom <\/strong><br \/>Business Consultant, Vendavo<\/p>\n\n\n\n<p class=\"has-theme-palette-1-color has-text-color has-link-color wp-elements-c07ea9bfb14bd56587bbbc596d4e18c5\">Paul Sansom is a Denver-based Business Consultant focused on understanding market challenges, building business cases, and driving business value and outcomes for Vendavo customers. Paul has a wide range of expertise in business development, forensic market analysis, CRM management, marketing communications, field engineering, and corporate business strategy. Prior to joining Vendavo, Paul led the Business Intelligence group at TRC Companies. He has also worked for KBR, EMS, and Kiewit in various market analyst and business development roles. Paul received his Bachelors in Management with an emphasis in Marketing from Georgia Tech Scheller College of Business, and hold a Business Analytics Certificate from The Wharton School.<\/p>\n\n\n\n<p><\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column77287_c15407-bd > .kt-inside-inner-col,.kadence-column77287_c15407-bd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column77287_c15407-bd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column77287_c15407-bd > .kt-inside-inner-col{flex-direction:column;}.kadence-column77287_c15407-bd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column77287_c15407-bd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column77287_c15407-bd{position:relative;}@media all and (max-width: 1024px){.kadence-column77287_c15407-bd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column77287_c15407-bd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}.navigator__cell{text-align: center !important;}<\/style>\n<div class=\"wp-block-kadence-column kadence-column77287_c15407-bd\"><div class=\"kt-inside-inner-col\"><section id=\"block_912ee\" class=\"block block--resource-grid-v2 is-bg--gray-10 is-text--blue-30 is-top--md is-bottom--md\"><div class=\"cont pos-rel is-default is-headline--center is-body--center\">    <div class=\"inner pos-rel z-5\">\r\n        <div class=\"centered-text__inner rte\"><h2 class=\"half-text__headline\"><span class=\"ez-toc-section\" id=\"Additional_Resources\"><\/span>Additional Resources<span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>        <div class=\"featured-items is-top--md\">\r\n                                                <div class=\"js-resourceCard__slider resources-slider__inner js-card__slider\" data-slick=\"slick-block_7347128c770de5b289245982ae4912ee\">\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/build-a-profitable-rebate-strategy\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2022\/10\/Resource-Image-Profitable-Rebate-Strategy.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"The_Keys_to_Building_a_Profitable_Rebate_Strategy\"><\/span>The Keys to Building a Profitable Rebate Strategy<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Learn the keys to cutting through complexity and building a profitable rebate management strategy.<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/pages.vendavo.com\/rs\/526-WQV-792\/images\/Rebate%20%26%20Channel%20Manager%20-%20Vendavo.pdf\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2022\/11\/Rebate-Channel-Manager-800-\u00d7-418-px-1.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Rebate_Channel_Manager\"><\/span>Rebate &#038; Channel Manager<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Proactively design and manage your rebate programs across channels.<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/you-give-rebates-a-bad-name\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2023\/03\/Copy-of-2023-03-WB-GL-Rebates-Bad-Name-Coffee-Talk.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"You_Give_Rebates_a_Bad_Name\"><\/span>You Give Rebates a Bad Name<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Has your manual rebate management process made &#8220;rebate&#8221; a bad name? Join us for the latest coffee talk where you&hellip;<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/boost-your-revenue-with-rebates\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2023\/08\/Boost-Revenue-With-Rebates-800-\u00d7-418-px-1.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Boost_Revenue_with_Rebates\"><\/span>Boost Revenue with Rebates<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">What if you could empower your organization with robust and flexible rebate programs? Our manufacturing and distribution customers are managing&hellip;<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/strategy-guide-to-maximize-rebates-and-boost-margins\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2023\/10\/Rebate-Strategy-Guide-thumbnail.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Strategy_Guide_to_Maximize_Rebates_and_Boost_Margins\"><\/span>Strategy Guide to Maximize Rebates and Boost Margins<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Uncover the path to substantial profits with an effective rebate management program.<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/\/podcasts\/genpak-improves-customer-satisfaction-with-systematic-rebates-and-accruals\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/05\/Genpak-Video-Thumbnail-900x495.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Genpak_Improves_Customer_Satisfaction_with_Systematic_Rebates_and_Accruals\"><\/span>Genpak Improves Customer Satisfaction with Systematic Rebates and Accruals<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Discover how Genpak, a leading North American manufacturer of food packaging, leverages Vendavo to systematically and effectively accrue and pay&hellip;<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/strategic-guide-to-rebate-implementation\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/05\/Resource-thumbnail-Rebate-Channel-Processes-1.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Strategic_Guide_to_Rebate_Implementation\"><\/span>Strategic Guide to Rebate Implementation<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/case-study-confectionary-manufacturer\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2023\/05\/Confectionary-Manufacturer.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Leading_Confectionary_Manufacturer_Sweetens_Trade_Promotion_Management_with_Vendavo\"><\/span>Leading Confectionary Manufacturer Sweetens Trade Promotion Management with Vendavo<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">Discover how this leading confectionary manufacturer modernized their sales process and improved profitability with Vendavo&#8217;s Rebate &#038; Channel Manager.<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                                    <div class=\"navigator__cell pos-rel item w-100\">\r\n                                \r\n<a href=\"https:\/\/www.vendavo.com\/recipe-for-growth-with-incentive-management\/\" class=\"card card-resources w-100\">\r\n    <figure class=\"card-header pos-rel z-2 mb-0\">\r\n                    <img class=\"image-fit lazyload\" data-src=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/01\/Recipe-for-Growth-with-Incentive-Management-800-x-418-px.png\" alt=\"\">\r\n            <\/figure>\r\n    <div class=\"card-body pos-rel z-4\">\r\n        <h4 class=\"content-card__title card-title\"><span class=\"ez-toc-section\" id=\"Recipe_for_Growth_with_Incentive_Programs\"><\/span>Recipe for Growth with Incentive Programs<span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n    <\/div>\r\n    <div class=\"card-footer pos-rel z-4 pt-0\">\r\n                    <p class=\"content-card__excerpt card-text\">What if you could streamline the creation and execution of your rebate programs? Food Services companies with well-designed incentive programs&hellip;<\/p>\r\n                <p class=\"is-green is-sm mt-2\"><span class=\"text mr-1\">Read More<\/span> ><\/p>\r\n    <\/div>\r\n<\/a>\r\n                            <\/div>\r\n                                            <\/div>\r\n                                    <\/div>\r\n    <\/div>\r\n\r\n<\/div><\/section>\r\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>ON-DEMAND 2025 Pricing for Profitable Growth Outlook Results Pricing is a critical lever for&#8230;<\/p>\n","protected":false},"author":24,"featured_media":77211,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-77287","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2025 Pricing for Profitable Growth Outlook Results | Vendavo<\/title>\n<meta name=\"description\" content=\"In this webinar you&#039;ll learn how to perform a margin bridge analysis and how AI is making it faster and easier.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2025 Pricing for Profitable Growth Outlook Results | Vendavo\" \/>\n<meta property=\"og:description\" content=\"In this webinar you&#039;ll learn how to perform a margin bridge analysis and how AI is making it faster and easier.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/\" \/>\n<meta property=\"og:site_name\" content=\"Vendavo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Vendavo\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-06T15:14:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"418\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@vendavo\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/\",\"url\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/\",\"name\":\"2025 Pricing for Profitable Growth Outlook Results | Vendavo\",\"isPartOf\":{\"@id\":\"https:\/\/www.vendavo.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png\",\"datePublished\":\"2024-10-30T22:16:07+00:00\",\"dateModified\":\"2024-12-06T15:14:39+00:00\",\"description\":\"In this webinar you'll learn how to perform a margin bridge analysis and how AI is making it faster and easier.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage\",\"url\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png\",\"contentUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png\",\"width\":800,\"height\":418,\"caption\":\"Pricing Survey Webinar\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.vendavo.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"2025 Pricing for Profitable Growth Outlook Results\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.vendavo.com\/#website\",\"url\":\"https:\/\/www.vendavo.com\/\",\"name\":\"Vendavo\",\"description\":\"Unlock Growth + Profitability\",\"publisher\":{\"@id\":\"https:\/\/www.vendavo.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.vendavo.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.vendavo.com\/#organization\",\"name\":\"Vendavo\",\"url\":\"https:\/\/www.vendavo.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg\",\"contentUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg\",\"width\":416,\"height\":250,\"caption\":\"Vendavo\"},\"image\":{\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Vendavo\",\"https:\/\/x.com\/vendavo\",\"https:\/\/www.linkedin.com\/company\/14613\/admin\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2025 Pricing for Profitable Growth Outlook Results | Vendavo","description":"In this webinar you'll learn how to perform a margin bridge analysis and how AI is making it faster and easier.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/","og_locale":"en_US","og_type":"article","og_title":"2025 Pricing for Profitable Growth Outlook Results | Vendavo","og_description":"In this webinar you'll learn how to perform a margin bridge analysis and how AI is making it faster and easier.","og_url":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/","og_site_name":"Vendavo","article_publisher":"https:\/\/www.facebook.com\/Vendavo","article_modified_time":"2024-12-06T15:14:39+00:00","og_image":[{"width":800,"height":418,"url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@vendavo","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/","url":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/","name":"2025 Pricing for Profitable Growth Outlook Results | Vendavo","isPartOf":{"@id":"https:\/\/www.vendavo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage"},"image":{"@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png","datePublished":"2024-10-30T22:16:07+00:00","dateModified":"2024-12-06T15:14:39+00:00","description":"In this webinar you'll learn how to perform a margin bridge analysis and how AI is making it faster and easier.","breadcrumb":{"@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#primaryimage","url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png","contentUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png","width":800,"height":418,"caption":"Pricing Survey Webinar"},{"@type":"BreadcrumbList","@id":"https:\/\/www.vendavo.com\/2025-pricing-for-profitable-growth-outlook-results\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.vendavo.com\/"},{"@type":"ListItem","position":2,"name":"2025 Pricing for Profitable Growth Outlook Results"}]},{"@type":"WebSite","@id":"https:\/\/www.vendavo.com\/#website","url":"https:\/\/www.vendavo.com\/","name":"Vendavo","description":"Unlock Growth + Profitability","publisher":{"@id":"https:\/\/www.vendavo.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.vendavo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.vendavo.com\/#organization","name":"Vendavo","url":"https:\/\/www.vendavo.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg","contentUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg","width":416,"height":250,"caption":"Vendavo"},"image":{"@id":"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Vendavo","https:\/\/x.com\/vendavo","https:\/\/www.linkedin.com\/company\/14613\/admin\/"]}]}},"taxonomy_info":[],"featured_image_src_large":["https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/10\/Pricing-Survey-Webinar-800x418-px.png",800,418,false],"author_info":{"display_name":"Vendavo","author_link":"https:\/\/www.vendavo.com\/author\/venadmin\/"},"comment_info":"","_links":{"self":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/pages\/77287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/comments?post=77287"}],"version-history":[{"count":0,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/pages\/77287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/media\/77211"}],"wp:attachment":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/media?parent=77287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}