{"id":75248,"date":"2024-08-26T09:41:36","date_gmt":"2024-08-26T15:41:36","guid":{"rendered":"https:\/\/www.vendavo.com\/?p=75248"},"modified":"2024-08-26T10:02:46","modified_gmt":"2024-08-26T16:02:46","slug":"why-attend-gps-2024","status":"publish","type":"post","link":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/","title":{"rendered":"5 Reasons to Attend Growth + Profitability Summit 2024 in Stockholm\u00a0"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><em>Growth + Profitability Summit is Vendavo\u2019s annual conference that brings the best minds in commercial excellence together for exclusive keynotes, panels, networking, and product updates focused on pricing, profit, revenue, and beyond. Kalle Aerikkala, Business Consultant at Vendavo, explains his five top reasons you should attend this year.\u00a0<\/em><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"5 Reasons to Attend Growth + Profitability Summit 2024 | Vendavo\" src=\"https:\/\/player.vimeo.com\/video\/1001333830?dnt=1&amp;app_id=122963\" width=\"720\" height=\"405\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Vendavo\u2019s <a href=\"https:\/\/www.vendavo.com\/growth-profitability-summit\" target=\"_blank\" rel=\"noreferrer noopener\">2024 Growth + Profitability Summit<\/a> is coming up fast, and we\u2019re gearing up for a great experience in Stockholm from Sept. 9 through Sept. 11. GPS is our annual conference that brings the best minds in commercial excellence together for exclusive keynotes, panels, networking, and product updates focused on pricing, profit, revenue, and beyond.&nbsp;<\/p>\n\n\n\n<p>It\u2019s a <a href=\"https:\/\/www.vendavo.com\/pricing\/benefits-of-growth-profitability-summit\/\" target=\"_blank\" rel=\"noreferrer noopener\">can\u2019t-miss exclusive event<\/a> for Vendavo customers, soon-to-be customers, partners, and key Vendavo personnel who will interact with the larger audience throughout.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s my top five reasons why you NEED to be at GPS 2024 this fall.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Great_Networking_Opportunities\"><\/span><strong>Great Networking Opportunities<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Vendavo\u2019s Growth + Profitability Summit is an amazing opportunity for networking. There are so many pricing, sales, and business experts joining us for the event. GPS 2024 is a place where you meet with industry peers, create connections, and build long-lasting relationships that you can benefit from now and into the distant future. These great contacts have expertise in many areas outside your own, creating long-lasting value.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Learning_and_Education\"><\/span><strong>Learning and Education<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We come together at Growth + Profitability Summit to learn from the best and create new ways of approaching our business goals. It\u2019s a time to <a href=\"https:\/\/www.vendavo.com\/events\/key-takeaways-growth-profitability-summit-chicago\/\" target=\"_blank\" rel=\"noreferrer noopener\">explore questions<\/a> like:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What&#8217;s going on within pricing and sales?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the latest trends?\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How Can we make learnings operational?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How are other business leaders tackling similar challenges?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What\u2019s new on the Vendavo product roadmap?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How do we apply AI to pricing, sales, and commercial excellence?\u00a0<\/li>\n<\/ul>\n\n\n\n<p>GPS is designed to help you <a href=\"https:\/\/www.vendavo.com\/events\/key-takeaways-gps-stockholm-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">soak up knowledge<\/a> from inspirational keynote speakers, our consulting partners, other industry experts, and peers from other organizations. You can then take those answers and insights back to your own business.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Industry_Exposure\"><\/span><strong>Industry Exposure<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Growth + Profitability Summit provides opportunities for unmatched industry exposure. Meeting with professionals from industries outside your own and <a href=\"https:\/\/www.vendavo.com\/events\/breaking-down-silos\/\" target=\"_blank\" rel=\"noreferrer noopener\">discussing pricing and sales trends<\/a> in those industries is more impactful than you might think. There&#8217;s a lot you can learn from the same pricing functions in other spaces, which encourages outside-of-the-box thinking, brings new perspectives and ideas, and shows you new ways of implementing best practices.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In-Person_Access_to_Experts_and_Influencers\"><\/span><strong>In-Person Access to Experts and Influencers<\/strong>\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We all do a lot of networking online and on video calls, but GPS is a chance to meet experts and influencers face to face. At our Growth + Profitability Summit, you get the chance to speak with <a href=\"https:\/\/www.vendavo.com\/events\/fireside-chat-gps-sam-deabla\/\" target=\"_blank\" rel=\"noreferrer noopener\">industry leaders<\/a>, keynote speakers, and Vendavo partner consultants who can bring you the latest cutting-edge advancements in pricing and sales. All of this will inspire you and give you new ways of implementing the pricing and sales solutions you already have, or inspire you to implement some if you haven\u2019t yet.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"New_Vendavo_Products_and_Capabilities\"><\/span><strong>New Vendavo Products and Capabilities<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Lastly, Growth + Profitability Summit is one of our favorite times of year we have a chance to preview <a href=\"https:\/\/www.vendavo.com\/our-products\/\" target=\"_blank\" rel=\"noreferrer noopener\">our new products<\/a>, tools, and capabilities. This helps you stay up to date on the latest and greatest in pricing and sales solutions, ask questions in real-time, and get ready to maximize your solutions\u2019 impact on your bottom line \u2013 now and in the near future.&nbsp;<\/p>\n\n\n\n<p>My absolute favorite thing about the European Growth + Profitability Summit is the location. Stockholm is still warm in early September, so it will be super nice to go out for a walk and grab dinner with great colleagues from different organizations.&nbsp;<\/p>\n\n\n\n<p>There\u2019s still time to register for this year\u2019s <a href=\"https:\/\/www.vendavo.com\/growth-profitability-summit\/\" target=\"_blank\" rel=\"noreferrer noopener\">Growth + Profitability Summits<\/a> in Stockholm and Miami. I hope to see you there!&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vendavo_Is_Here_to_Help\"><\/span><strong>Vendavo Is Here to Help<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Vendavo has been powering the profit transformations of global manufacturers and distributors for more than 25 years. A successful profit transformation requires unified pricing, selling, and rebate management \u2013 and that\u2019s what Vendavo does best.\u202f\u202f&nbsp;<\/p>\n\n\n\n<p>Ready to start your profit transformation? Reach out today to\u202f<a href=\"https:\/\/www.vendavo.com\/request-a-demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">request a demo<\/a>\u202for speak with an expert about your business needs.\u202f\u202f&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Growth + Profitability Summit is Vendavo\u2019s annual conference that brings the best minds in commercial excellence together for exclusive keynotes, panels, networking, and product updates focused on pricing, profit, revenue, and beyond. Kalle Aerikkala, Business Consultant at Vendavo, explains his five top reasons you should attend this year.\u00a0<\/p>\n","protected":false},"author":24,"featured_media":75251,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1269],"tags":[1379],"class_list":["post-75248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-growth-profitability-summit"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Attend Vendavo&#039;s 2024 GPS Conference | Vendavo<\/title>\n<meta name=\"description\" content=\"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Attend Vendavo&#039;s 2024 GPS Conference | Vendavo\" \/>\n<meta property=\"og:description\" content=\"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Vendavo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Vendavo\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-26T15:41:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-26T16:02:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"479\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Vendavo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vendavo\" \/>\n<meta name=\"twitter:site\" content=\"@vendavo\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\"},\"author\":{\"name\":\"Vendavo\",\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/person\/29d5eac51cc33b77096880b2464da495\"},\"headline\":\"5 Reasons to Attend Growth + Profitability Summit 2024 in Stockholm\u00a0\",\"datePublished\":\"2024-08-26T15:41:36+00:00\",\"dateModified\":\"2024-08-26T16:02:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\"},\"wordCount\":711,\"publisher\":{\"@id\":\"https:\/\/www.vendavo.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png\",\"keywords\":[\"Growth + Profitability Summit\"],\"articleSection\":[\"Webinars + Events\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\",\"url\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\",\"name\":\"Why Attend Vendavo's 2024 GPS Conference | Vendavo\",\"isPartOf\":{\"@id\":\"https:\/\/www.vendavo.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png\",\"datePublished\":\"2024-08-26T15:41:36+00:00\",\"dateModified\":\"2024-08-26T16:02:46+00:00\",\"description\":\"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage\",\"url\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png\",\"contentUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png\",\"width\":1200,\"height\":479,\"caption\":\"why attend GPS 2024 blog header\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.vendavo.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Reasons to Attend Growth + Profitability Summit 2024 in Stockholm\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.vendavo.com\/#website\",\"url\":\"https:\/\/www.vendavo.com\/\",\"name\":\"Vendavo\",\"description\":\"Unlock Growth + Profitability\",\"publisher\":{\"@id\":\"https:\/\/www.vendavo.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.vendavo.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.vendavo.com\/#organization\",\"name\":\"Vendavo\",\"url\":\"https:\/\/www.vendavo.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg\",\"contentUrl\":\"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg\",\"width\":416,\"height\":250,\"caption\":\"Vendavo\"},\"image\":{\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Vendavo\",\"https:\/\/x.com\/vendavo\",\"https:\/\/www.linkedin.com\/company\/14613\/admin\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.vendavo.com\/#\/schema\/person\/29d5eac51cc33b77096880b2464da495\",\"name\":\"Vendavo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g\",\"caption\":\"Vendavo\"},\"description\":\"Vendavo powers the shift to digital business for the world\u2019s most demanding B2B companies, unlocking value, growing margin and accelerating revenue. With the Vendavo Commercial Excellence platform, companies develop dynamic customer insights and optimal pricing strategies that maximize margin, boost sales effectiveness and improve customer experience. With an annual margin improvement totaling more than $2.5 billion across companies in chemicals, distribution, high-tech and manufacturing, Vendavo delivers cutting-edge analytics and deep industry expertise that help companies stay one step ahead. Vendavo is headquartered in Denver, CO and has offices around the globe.\",\"url\":\"https:\/\/www.vendavo.com\/author\/venadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why Attend Vendavo's 2024 GPS Conference | Vendavo","description":"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/","og_locale":"en_US","og_type":"article","og_title":"Why Attend Vendavo's 2024 GPS Conference | Vendavo","og_description":"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.","og_url":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/","og_site_name":"Vendavo","article_publisher":"https:\/\/www.facebook.com\/Vendavo","article_published_time":"2024-08-26T15:41:36+00:00","article_modified_time":"2024-08-26T16:02:46+00:00","og_image":[{"width":1200,"height":479,"url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png","type":"image\/png"}],"author":"Vendavo","twitter_card":"summary_large_image","twitter_creator":"@vendavo","twitter_site":"@vendavo","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#article","isPartOf":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/"},"author":{"name":"Vendavo","@id":"https:\/\/www.vendavo.com\/#\/schema\/person\/29d5eac51cc33b77096880b2464da495"},"headline":"5 Reasons to Attend Growth + Profitability Summit 2024 in Stockholm\u00a0","datePublished":"2024-08-26T15:41:36+00:00","dateModified":"2024-08-26T16:02:46+00:00","mainEntityOfPage":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/"},"wordCount":711,"publisher":{"@id":"https:\/\/www.vendavo.com\/#organization"},"image":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png","keywords":["Growth + Profitability Summit"],"articleSection":["Webinars + Events"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/","url":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/","name":"Why Attend Vendavo's 2024 GPS Conference | Vendavo","isPartOf":{"@id":"https:\/\/www.vendavo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage"},"image":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png","datePublished":"2024-08-26T15:41:36+00:00","dateModified":"2024-08-26T16:02:46+00:00","description":"Explore the top five reasons you should attend Vendavo\u2019s Growth + Profitability Summit in Stockholm in 2024.","breadcrumb":{"@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#primaryimage","url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png","contentUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3.png","width":1200,"height":479,"caption":"why attend GPS 2024 blog header"},{"@type":"BreadcrumbList","@id":"https:\/\/www.vendavo.com\/events\/why-attend-gps-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.vendavo.com\/"},{"@type":"ListItem","position":2,"name":"5 Reasons to Attend Growth + Profitability Summit 2024 in Stockholm\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/www.vendavo.com\/#website","url":"https:\/\/www.vendavo.com\/","name":"Vendavo","description":"Unlock Growth + Profitability","publisher":{"@id":"https:\/\/www.vendavo.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.vendavo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.vendavo.com\/#organization","name":"Vendavo","url":"https:\/\/www.vendavo.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg","contentUrl":"https:\/\/www.vendavo.com\/wp-content\/uploads\/2021\/02\/vendavo-logo-events.jpg","width":416,"height":250,"caption":"Vendavo"},"image":{"@id":"https:\/\/www.vendavo.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Vendavo","https:\/\/x.com\/vendavo","https:\/\/www.linkedin.com\/company\/14613\/admin\/"]},{"@type":"Person","@id":"https:\/\/www.vendavo.com\/#\/schema\/person\/29d5eac51cc33b77096880b2464da495","name":"Vendavo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4ff4e57200a7b0d3a1eb288e009aaa5bdc21b0ea6f02548635d43b4855923f68?s=96&d=mm&r=g","caption":"Vendavo"},"description":"Vendavo powers the shift to digital business for the world\u2019s most demanding B2B companies, unlocking value, growing margin and accelerating revenue. With the Vendavo Commercial Excellence platform, companies develop dynamic customer insights and optimal pricing strategies that maximize margin, boost sales effectiveness and improve customer experience. With an annual margin improvement totaling more than $2.5 billion across companies in chemicals, distribution, high-tech and manufacturing, Vendavo delivers cutting-edge analytics and deep industry expertise that help companies stay one step ahead. Vendavo is headquartered in Denver, CO and has offices around the globe.","url":"https:\/\/www.vendavo.com\/author\/venadmin\/"}]}},"taxonomy_info":{"category":[{"value":1269,"label":"Webinars + Events"}],"post_tag":[{"value":1379,"label":"Growth + Profitability Summit"}]},"featured_image_src_large":["https:\/\/www.vendavo.com\/wp-content\/uploads\/2024\/08\/Blog-GPS-2024v3-1024x409.png",1024,409,true],"author_info":{"display_name":"Vendavo","author_link":"https:\/\/www.vendavo.com\/author\/venadmin\/"},"comment_info":"","category_info":[{"term_id":1269,"name":"Webinars + Events","slug":"events","term_group":0,"term_taxonomy_id":1270,"taxonomy":"category","description":"","parent":0,"count":35,"filter":"raw","cat_ID":1269,"category_count":35,"category_description":"","cat_name":"Webinars + Events","category_nicename":"events","category_parent":0}],"tag_info":[{"term_id":1379,"name":"Growth + Profitability Summit","slug":"growth-profitability-summit","term_group":0,"term_taxonomy_id":1380,"taxonomy":"post_tag","description":"","parent":0,"count":32,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/posts\/75248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/comments?post=75248"}],"version-history":[{"count":0,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/posts\/75248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/media\/75251"}],"wp:attachment":[{"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/media?parent=75248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/categories?post=75248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vendavo.com\/wp-json\/wp\/v2\/tags?post=75248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}